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Over 30 Years of Serving the Mississippi Gulf Coast
Parks’ Housewashing
It is fair to say that when Alex Parks began Parks’ Housewashing Service in 1983, he had an open mind about starting a business; he would have tried anything that sounded good to him. Parks, who had been in retail sales for about 10 years, had been on the lookout for a business venture. He had put the word among his friends and family that he was in the market to strike out on his own in any type of business he believed he could make successful.
“My brother-in-law in Pensacola had this guy come out and wash his house, and he was really impressed with it, ” said Parks. “So he called me and said, ‘You should come down here and look this guy up.’”
Parks did just that, and he discovered that the house washer in Pensacola custom-modified the trucks used in the business, and was willing to customize a truck for Parks. “I was originally going to do this (business) up in Meridian,” said Parks. “Come to find out, there wasn’t enough of a mildew problem in Meridian. You need to be in a coastal area with saltwater to get more mildew.”
At this point, Parks had already bought his customized house washing truck and had no intention of giving up so easily. “So my wife and I decided to sell our new house in Meridian and move to Gulfport,” he said. “I had checked it out down here, and there wasn’t anybody doing it (housewashing).”
Even though he saw the Coast as an open market for his house washing service, Parks remembers coming to the Coast as “taking such a big chance.” He and his wife both quit their jobs in Meridian to make the move. They had a young daughter, and after they’d left their jobs, Parks’ wife found out she was pregnant.
Undeterred, Parks started an advertising campaign soon after arriving on the Coast and, he said, “Business just really took off. I had one little truck, and I was just running around like crazy.”
He was a one-man operation in those days and spent his time not only performing his business’s services, but also educating people about what house washing is. “I’d have people call me and say, “How do you get the water out of the house?’ They thought we brought a hose in and just washed the walls, ceilings, and everything,” said Parks. “So we ran ads to educate them.”